This is a felxible blended course. It uses an easily accessible and interactive web-plateform as virtual classroom (www.itcilo.org/marketdev ). Participants can select the module(s) that best respond to their learning needs and access reference materials, experience guided study supported by tutors, and join collaborative on-line activities. A 4 day face-to-face training activity is a highly recommended part of the learning journey and will enable you to consolidate your learning. Having completed module 1 is a pre-requisite to participate in the event. Each module entitles for a certificate while the completion of the whole course (4 modules) gives you the right to a diploma.

Course Structure:

• Module 1: Introduction to Value Chain and Business Service Market Development
• Module 2: Market Assessment, Monitoring and Evaluation
• Module 3: The Program Design Cycle: A Guide to (Re-) Designing Market Development Initiatives
• Module 4: Implementing Market Development Programs

For more information and to register, please have a look at the attached course flyer or contact the course manager at m.sievers@itcilo.org.